Comp AI
A brand and site for open source compliance
- Project
- Brand, website
- Stage
- $37.5M, incl. a $34M Series A (Sep 2026)
- Deliverables
- Branding, Marketing, Website, Website build
More on brand identity and marketing websites
“Excellent work guys!! Appreciate you going above and beyond creating more than originally asked for”
Introduction
Comp AI is AI that does compliance for you. It helps teams get audit ready for frameworks like SOC 2, ISO 27001 and GDPR, in weeks, not months.
We started in February 2025 with moodboards and the logo. The full brand book was live 16 days after kickoff, and we designed and built the marketing site in code straight after.
AI that does compliance for you.
Logo
A C inside an open box
The mark is an isometric box whose open space forms a C, a nod to Comp AI's open source approach. The team picked it from the first round of explorations.
“Thanks for moving fast, promise it won’t usually be this deadline heavy”
System
Black, off white and Comp Green
Three main colours, General Sans for headings and Geist Mono for calls to action. Thin line grids and arcs tie the pieces together.
Applications
From tote bags to badges
The brand book covers merch, business cards and social. Later we added badges customers can show while their audit is in progress.
Website
A dark site with a green glow
We designed the home, pricing, blog, company and comparison pages, then built them in code and handed them to Comp's own repo. We also designed their pitch deck.
The result
Brand book live 16 days after kickoff.
“these are great!”
Want work like this for your startup? Send a request in Slack and it is ready to review in days.
