0.email
An open source email app that thinks with you
- Project
- Product design, website, launch graphics
- Stage
- YC W26 · Seed led by 1984 Ventures
- Deliverables
- Product design, Website, Marketing
More on product design, marketing websites and full-stack web apps
“I love it, thank you! I don't have notes on existing things to change, everything fits perfectly.”
Introduction
0.email is an open source Gmail alternative that puts privacy first. Its team wanted people to save time on email and have a great time using it.
Baked redesigned the app from March to June 2025, from the inbox and compose to AI chat, zen mode and labels. We also designed the landing page, the pricing page and graphics for the beta launch.
Email client that works like your mind.
Launch
Graphics for the beta
The first job was a beta launch post. We made 3D graphics and a short video for X, then an email header for the first beta users and images for the launch blog post.
“the last one is probably my favorite. nick you’re a wizard!”
Product
A calmer inbox
We reworked the existing screens, then built components and three themes: light, dark and full black. Fewer borders, cleaner file chips and category tabs at the top of the inbox.
AI
Ask your inbox
0.email wanted AI with full context on where you are and what you are reading. Every thread gets a summary, and a chat panel can summarise, draft a reply or pull out action items.
Zen mode
One list, nothing else
Zen mode strips the app down to a single list grouped by day, with labels, multi-select and a single email view. Labels were the feature the team needed most.
Website
Show the AI first
The brief for the landing page was to show what makes 0.email different, so the app and its AI sit in the hero. We built the site in Framer, with a pricing page.
The result
The 0.email team was building the new designs into the app about a month after kickoff.
“I love the compose screen guys”
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